Archive for 2008/02


Michelle’s Oscar N’ Pool Party

You know you are going to do it, even though you say you’re not. You will watch portions of the Oscar’s tonight. Somehow mystically your remote will land on it at some point - and you will be at least for some point in time mesmorized by the bright colours and big hair. [...]

Good PR Solution - Dumpling House Restaurant

It would be an owner’s worst nightmare.  An above the fold picture of rats frolicking in your kitchen in the local paper.  Kudos to Dumpling House’s manager who handled this PR situation well.  The National Post profiled the story of the restaurant that is now temporally closed by the Health Board while the situation can [...]

Your ad….now available anywhere.

Over the past two years, we have seen the expansion - especially in urban centers such as Toronto, of ad spaces being in the least expected areas.  Washroom stalls, gym change rooms, the back of your cab, even your local grocery-store shelf all have been seem as new advertising opportunities.  In his article for The Star [...]

Feb 13/08 - Check out the truth about chcolate on the show “Daytime” Valentine’s Day

Tune into Daytime where Ambiance Chocolat will be talking about the sweet stuff on their special Valentine’s Day edition.

Subway’s Jarod finally is decluttering his closet

Its hard to believe that its been 10 years since the start of Subway’s marketing campaign with spokespeson “Jarod” - but apparently….its true.
 He’s not seen often in the ads much however he is still their recognizable symbol, along with his “fat pants”.  The pants are finally getting retired but like most icons, are taking a [...]

Feb 11/08 Check out Ambiance Chocolat on CityTV’s Breakfast Television

The great staff at my client Ambiance Chocolat will be  showing off their new Valentine’s Day Chocolates to Jen Valentine this morning on BT. 

Feb 1/08 News - Google and Publicis Groupe to create new style of ads

The two have decided to collaborate on developing a new method of developemnt for online ads.
“The resulting tools and business intelligence would not necessarily be proprietary to the two companies but could help propel the growth of digital advertising, they said……..Advertising on Web sites and other digital media like video games has become a large [...]